This color combo works for both men and women.

Each year the Pantone Color Institute selects a Color of the Year—the shade meant to set the trend for every industry from fashion to cosmetics and even home decor. For 2016 the team couldn’t land on just one hue, so for the first time ever two colors will share the title: Rose Quartz and Serenity. Of course, the first thing that comes to mind is pink for the girls and blue for the boys. However, Pantone balks against those normative gender associations and hopes the two shades will be blended in new and creative ways. 

“In many parts of the world we are experiencing a gender blur as it relates to fashion, which has in turn impacted color trends throughout all other areas of design,” Pantone stated in the announcement on their site. “This more unilateral approach to color is coinciding with societal movements toward gender equality and fluidity, the consumer’s increased comfort with using color as a form of expression, a generation that has less concern about being typecast or judged and an open exchange of digital information that has opened our eyes to different approaches to color usage.”

Of course, fashion designers (who are always ahead of the trends) have already shown the two shades on the runway for women and men. See some examples of how to wear Rose Quartz and Serenity from the Spring 2016 catwalk ahead: 

Delpozo’s Spring 2016 show featured pastel pink gowns embellished with topaz sequins.

Victor Virgile / Getty

For Spring 2016, Vionnet created a pale pink ensemble with a flowing blue overlay.

Vionnet : Runway - Paris Fashion Week Womenswear Spring/Summer 2016

Francois Durand / Getty

And Etro sent Serenity and Rose Quartz suits down the Spring 2016 men’s runway.

Etro - Runway - Milan Collections Men SS16

Victor Virgile / Getty

Etro - Runway - Milan Collections Men SS16

Victor Virgile / Getty



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