Teisha Williams’ cat-eye looks are so legendary on social media that she recently joked she would tattoo the name of her favorite black liquid eyeliner on her forehead. “It’s all y’all care about anyway,” she added. Yup, people ask her what she uses that often. When you scroll through Williams’ Instagram, you’ll notice her liner forever looks the same, no matter how she draws it on. It’s perpetually crisp, stunningly shiny, and only $7. Williams, who calls herself “a self-made business babe and the occasional hot mess,” has sworn by the same formula for the past three years: the Nyx Vinyl Liquid Liner. “It was love at first stroke,” she tells Allure.
Typically, makeup artists on Instagram credit a matte liquid liner like Kat Von D’s Tattoo Liner for their winged and graphic liner looks. However, Williams is all about the Nyx Vinyl Liquid Liner’s satin finish. “I love the shine,” she says. “The boldness is much more intensified. It’s also easier for me remove than matte ones.” The latter reason is what truly won Williams over. Because she prefers to decorate her lids with more than just simple flicks, there’s more room for error. “No matter the mistakes I make, I’m able to remove them easily and get right back to work,” she says. Most long-wearing liquid liners don’t tout that same trait and require a Brillo pad to remove even the smallest slip-up.
The secret to Williams’ liner looks lies in her skills, though. As the Bay Area-based entrepreneur noted on Instagram recently, “It ain’t about the liner you use, it’s about [your] own skill. I didn’t wake up one day magically good at liner. In fact, I used to cry about it, so we all start from somewhere.” Taking this into account, I asked Williams to share tips for seven of her go-to looks. Each is proof that a single tube of $7 can pack at least a week’s worth of liner possibilities.
1. Double Flicks
“For this, I start with a simple, singular wing,” Williams says. “Then, I do my usual graphic line at the top with a flick at the end, which meets with the original wing, and voilà, a stunt.”
2. Bold Arcs
You can change up the double flick look by adding a half-circle design above your creases. “I begin with one wing, then add one that meets with the other,” Williams explains. “On the top, I pair them with a sweet line that flows with my eye shape.”
This abstract take on the underliner trend has been unexpectedly popular, and it deserves all the love. “I was bored with my usual liner look, so I decided to play around, and it created a little miracle,” Williams says. “I basically flipped what I would do on my [upper] lid and did it underneath my eyeball.”
4. White Lines
This was easier than it looks. Williams added a new flair to her signature blue-shadow-and-black-liner combo with the help of the Nyx White Liquid Liner. All she had to do was follow the outer corners of the shape of her black liner with it.
5. Angel Wings
Williams loves to color block her eye shadow with this look. “What’s better than one vibrant color? Another one right next to it,” she says. Just as she does with the double flicks, she starts off with a simple wing. Then, “I pretty much go off on the top half,” she adds. And by off, she means lining along her creases and flicking the art inward.
6. Cleopatra Cat-Eyes
“This look is simple yet incredibly effective,” Williams says. The first step is created the winged liner. Then, paint a line along your creases to mirror the wing.
7. Right Angles
Not confident in your winged liner skills? This simple look only requires some basic knowledge of geometry. Use the liner to sketch right angles on the outer corners of your eyes.
Ready to try out some of these looks? You can shop Williams’ ride-or-die liner, the Nyx Vinyl Liquid Liner, now for $7 on ulta.com or at your local drugstore.
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