We interrupt your Monday night with some beauty-related, probably controversial information: Individuals are saying Rihanna’s eponymous magnificence model, Fenty Magnificence, could have been duped by Primark. The well-known, reasonably priced Irish retailer introduced its new magnificence line, Pure, on its Instagram web page on August 19 and it is already making waves. The submit in query showcased a video clip that includes a mannequin sporting make-up from the gathering, in addition to the merchandise, a few of which have seemingly comparable packaging to Fenty’s merchandise.

The Pure line consists of numerous gadgets like lip gloss, eye shadow palettes, and highlighter, and because the unveiling of the road has sparked dialog on social media, as reported by Teen Vogue. Folks had been fast to level out the similarities between the looks of the Pure merchandise and Fenty Magnificence’s merchandise within the remark part on Primark’s submit, writing issues like, “Oh my god that is such a Fenty rip off” and “Fenty for us poor peeps.”

In response to commenters, the seen “dupes” in Primark’s line are its highlighters ($three), an eye fixed shadow palette ($5), and its lip merchandise ($three). The value factors of Fenty Magnificence’s merchandise are larger, with its well-known highlighters operating for $34, eye shadow palettes for nearly $60, and lip merchandise costing as much as $24, however it’s a value many people are extra prepared to pay for this newly beloved model. In any case, Fenty Magnificence’s make-up has acquired excessive reward again and again , which is why many followers really feel the merchandise are price each penny. That mentioned, critiques of Primark’s assortment have been largely optimistic, with some folks on Twitter praising the aforementioned eye shadow palettes.


As for now, it is considerably tough to get your arms on Primark’s Pure line in case you stay within the States, as its U.S. web site is not shoppable. Nonetheless, there are eight standalone shops in New York, New Jersey, Connecticut, Massachusetts, and Pennsylvania. Nonetheless, we will not be certain these shops will promote Pure’s merchandise, however we’ll be sure you hold you up to date. Within the meantime, try the merchandise for your self on primark.com to type your personal opinion on the brand new reasonably priced assortment.

Attract reached out to Primark for remark and can replace this submit accordingly.

For extra Fenty-related information:

Now seize some highlighter inspiration from Rihanna’s make-up artist, Priscilla Ono:

Observe Attract on Instagram and Twitter, and subscribe to our e-newsletter for every day magnificence tales delivered proper to your inbox.

Supply hyperlink